Social Media Tools for the Year 2013

Considering the emerging social media trends of 2013, we have to realize and accept that the coming months will be tough. Since our brand faces a lot of competition online and quality technological influences have also been reported, 2013 will presumably be a year of hard work and management. So to ease off those difficult times, here are some essential social media tools for the year 2013.

SlideShare:

Though it’s not a tool to debut recently into the market, it sure is an under-utilized one. Only a few websites that we’ve come across have been using SlideShare to display presentations and other promotional concepts to the customers. The tool when used properly can also yield desired results in terms of lead generation. So, if you haven’t utilized them in 2012, make sure you incorporate them in 2013.

Socialmention:

Socialmention is a great website for analyzing the reach and influence of any keyword. The website allows you to carry out searches of your intended keywords on multiple platforms like blogs, microblogs, videos, images, events, and even comments. Alongside, it also displays information relating to the keyword such as its reception (positive, negative and neutral), its reach and the time of last usage by users across the globe, top related keywords, sources and top Hashtags. This is a great tool, if you are keen on reaching your target audience and get your brand noticed among them. It is a useful monitoring tool as well, as it can give valuable information when searched with your brand’s keywords.

HootSuite:

Hootsuite acts like a single dashboard to manage and measure multiple social networking platforms. The websites for managing include Twitter, Facebook, Google+, LinkedIn, WordPress, Myspace and much more. The website also offers a precise analytics tool that gives a reliable and comprehensive report on your online performance and influence. Also available are the website’s other efficient features to manage your campaign.

Buffer:

A convenient tool for automating your social networking posts. Buffer allows you to schedule your posts for Facebook, LinkedIn and Twitter profiles so that there is no fall in traffic generation, when you are out for a break. Remember, 2013 is going to be a busy year. So, use Buffer and schedule your online posts for the coming days. But, the job doesn’t end here. Our follow up duty is to keep track of any new comments and activities on the posts and timely reactions to them.

Agorapulse:

Since Facebook has become a major social media sensation and a majority of the global population is active on it, it is our job to harness its potential. So, a brand having a page on Facebook can use Agorapulse to leverage the social networking website’s potential. The tool offers several engaging apps for promotion, statistics that give information such as performance report in comparison with the competitors, ranking and tools on workflow management.

So, if your online campaign couldn’t deliver intended results, it’s time to tweak, revamp and start over again for the next year. Use these tools, analyze and make corrections wherever necessary and witness your business prospering in the year 2013.

This is a guest post by Dazzle Rogers of workwelltogether.com, a site that offers savings and current information on comcast cable and internet, as well as other service bundles from Comcast.com.

About Sara Young

This is a guest post by Sara Young. Sara works for onlinecomcast, bw9.com, workewlltogether.com and acquiweb.com

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Comments

  1. In the upcoming time everyone will use social media for marketing of their business and in my opinion social media is the best way to advertise a business so it is natural thing that it will be very tough and difficult competition on social media’s. At this time, these types of social media tools are very beneficial.n the upcoming time everyone will use social media for marketing of their business and in my opinion social media is best way to advertise a business so it is natural thing that it become very tough and difficult competition on social media’s. At this time these type of social media tools are very beneficial.

  2. Thanks for the share. These tools are very useful in my social media campaign. We all know how viral a simple post could be, this is one of the reasons why some businesses concentrate their efforts on social media marketing. Let us all admit that this is new way to reach out customer.

  3. Excellent post! Social media provides value in order to get the attention of your audience, you need to come up with pretty nifty ideas. And these social media tools here are of great help. Thanks for the share!!!

  4. Great Post…Thanks for giving this knowledge

  5. Very interesting breakdown, indeed. It’s nice to have such information available in one location and some ideas for new and different directions to take to help one stand out.

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