How to Set Up WordPress Site for Mobile Devices

According to stats of Google Analytics, nearly 3% of visitors are accessing this site via mobile phones and among them, iPhone and Android devices are the most popular....

Subscribe to receive Email Updates

Google Reveals Adsense Revenue Share

May 24th, 2010

Adsense Revenue

After visiting some online forums and blogs, I realized that they are rife with speculations about Adsense revenue share. To clarify this problem for publishers, today Google has revealed the revenue shares for their two main AdSense products – AdSense for Content and AdSense for Search.

Here they are:

68% of ad revenue paid to Adsense for Content Publishers
51% of ad revenue paid to Adsense for Search Publishers

So we can see that rumors about the revenue shares are quite exact. Here is their full blog post:

AdSense for content publishers, who make up the vast majority of our AdSense publishers, earn a 68% revenue share worldwide. This means we pay 68% of the revenue that we collect from advertisers for AdSense for content ads that appear on your sites. The remaining portion that we keep reflects Google’s costs for our continued investment in AdSense — including the development of new technologies, products and features that help maximize the earnings you generate from these ads. It also reflects the costs we incur in building products and features that enable our AdWords advertisers to serve ads on our AdSense partner sites. Since launching AdSense for content in 2003, this revenue share has never changed.

We pay our AdSense for search partners a 51% revenue share, worldwide, for the search ads that appear through their implementations. As with AdSense for content, the proportion of revenue that we keep reflects our costs, including the significant expense, research and development involved in building and enhancing our core search and AdWords technologies. The AdSense for search revenue share has remained the same since 2005, when we increased it.

Additionally, they said that Adsense are not disclosing the revenue shares for AdSense for mobile applications, AdSense for feeds, and AdSense for games at this time. Over the next few months Google will also begin showing the revenue shares for AdSense for content and AdSense for search right in the AdSense interface. Let’s wait and see then.

Article by Tuan

I am the administrator of Tek3D Weblog, which was created in December 2008. I write about anything related to technology and science. Wordpress blogging tips and technology news are my favourite topics. Subscribe to the RSS or Twitter to receive my blog's latest updates.

Tuan has written 496 awesome articles for us at Tek3D Weblog